Facebook, Twitter and other social media are not just the new rage, they’ve become a needed and necessary tool for the small (and big) business. Having some insight into who uses social media and how they’re using it might help you become a more saavy social media user.
- The majority of Twitter users are just voyuers – Twitter is really something that some still use rarely. Some don’t understand it, how it works, why it works or really even why it exists.
- Chicks dig the mobile social media – 55% of women use social media. That’s more than the 45% of men (hard math free of charge. enjoy!)
- Everybody is doing it – Almost. Social media use grows by 11% a year according to a study by a group of eggheads.
- Facebook users still take the newspaper – or at least digitally.
- Social media isn’t taking the place of real honest to goodness human interaction – yet.
Basically social media use hasn’t reached a 110% saturation. Yet. It is becoming increasingly popular and is becoming a useful tool for business. Kind of like a cash register.